㈠ 展示柜温控器op和loc是什么意思
展示柜温控器op和loc：OP代表传感器或传感线故障：传感线缆或传感头出现故障，或传感连接头没有连接好，温控器本身没有问题。温控器表上是否有复位按钮，如果有复位按钮。
先拔掉冰柜插头，找到温控器。用起子拧下温控器外罩上的两个固定螺丝。
用手抓住温控器外罩稍用力前（后）滑动一点就可取下来，切记用力不能太猛以免扯断连着的电线。外罩靠里一端是靠卡槽固定的，因此，不要向里推或向下拔外罩。
直觉审美效应：
人们对商业展示物的观赏都是在极短的时间内完成的。由此，“最短时间与最大的信息量”便成了现代展示柜制作所要解决的重大课题。心理学研究表明，“直觉”审美效应强调的是瞬间观照，是在以往经验、理智的前提条件下，对事物本质内容的直观把握。
这种瞬间观照，是审美客体给予主体刺激所引起的情感反映，使主体在想象的过程中丰富了客体形象，并在其心目中留下了对客体的鲜明感受和强烈印象。
㈡ 英语翻译
第一段翻译：
Exhibition letter Ann, busy to disturb you is really embarrassed.
Now, I think I should be time to write a letter to you,
I just know you hate me so much,。
but please allow to be my last audience?
Because there is a lot that I want to tell you through this letter.
Thanks. These years, lost your contact but also lost our friendship, my deep regret.
Unfortunately, life has no regret! If I can help.
Good friends should help each other, isn't they?
剩下的翻译：
Maybe you don't know, I have been missing you,
not blame you, blame me for cowardice and escape.
After high school, the family asked me to "official" (superstition).
I did not from, so I hid in a classmate's home, at that time。
now think is really ridiculous, obviously very want to
know how your college entrance examination,
but just do not have the courage to call you, why? Is irritable?
Or are timid? Maybe all, so I asked him to inquire about you (call you)。
and I knew it harassed you. It may hurt your heart and live up to her expectations.
But I am not like that Like it?
I hope to take this opportunity to express my apology to you and say sorry to you!
I know some things are useless to say sorry, but I still beg for your forgiveness。
hope you can accept my late confession, hope the past let him past.
Perhaps you have forgotten, perhaps I also do not need to mention again。
and perhaps at the beginning is rendant.
and then later, graally there is no news of you.
I also have no way, because at that time I was really chaotic,
my world became a mess。
my mood was bad to the extreme, I don't want to be tired to you, really! .
(Actually, I have asked someone to go to Dongxi to find you。
I know your home is not in Dongxi. ) 。
In my freshman year, I dropped out because of my family distress.
After that time, I have been living while working and learning, and at that time。
Fan Zhengli gave me a great help.
The pressure of study and busy work make my daily life full and nervous,
but my thoughts for you have never subsided one day.
Over the years, I felt like an ostrich with my head buried in a sandbag,。
thinking that I could forget all my troubles and missing。
but I found that I was wrong, my troubles can be briefly forgotten,
and the missing is beheaded in any case.
Whenever it is quiet in the dead of night , I always think of all your dribs and drabs。
I always forget your gentle and considerate voice, your beauty, show off the wisdom.
Whenever I think of these, I will feel that I am happy, the day's fatigue will also disappear.
You have ever know every day after a busy day,
with sweet miss sleep, what comfortable ah. Hello and beautiful!
The last time I came to Hangzhou, in fact, you don't need to see me.
Just want to talk to you, just want to tell you this.
I said I wanted you to come to Hangzhou. It's actually a joke.
Li and I said I had a girlfriend before.
Later, he broke up. In fact, I just want to test your reaction,
there was a mood and conditions to talk about?
You asked Xiao to tell me that you have a boyfriend.
If I don't think of it, it is false, no matter you
have a boyfriend this matter is true or false。
I will sincerely bless you! Have you really never felt anything about me?
I am so stupid! What if you do so? Maybe this is good to you, good to me.
Take good care of you! Just be me
The years have been wishful thinking and sentimental.
People always have to learn to grow up, feelings.
Ha ha, so say up, it is as if you gave me a lesson oh?
People laugh at me silly, maybe it is, perhaps the feelings really shouldn't see so heavy.
Some time ago was originally wanted to make you happy。
(in fact, this is a friend of my search idea, ah... a wrong again wrong. )。
Really disrespect for you, sorry. Ah.... maybe this is a good ending, thank you.
People laughed at me silly, maybe it was.
Fool, but what? The day still goes on.
Right, right? Haha.... Are you doing right now?
Your one Are you sister and brother?
How about the aunt? Or will you call it so?
It feels like you are a bit like an aunt right now.
Uncle's eyes are like you, so crazy! Mother and uncle is so happy!
Ha ha! After writing these words, feel the mood really relaxed a lot。
the original no worry alive is so easy, everything let go, with the encounter!
Let everything with the wind!
Finally sincerely wish you, wish you smooth work,。
wish you find life really love you good partner,
wish aunt smile, also wish your family happiness!
㈢ 如何分析世界杯的经济效益
足球比赛已经成为世界经济活动中的重要力量，每年带动的资金超过3000亿美元，为全世界约4.5亿人直接或间接创造了就业机会，而4年一度的世界杯将这种经济活动推向了高峰。所以现在世界各国都争先恐后的争取获得世界杯比赛的主办权。从而使本国的足球、经济得到全面的发展。世界杯的经济效益具体情况如下：
一、电视转播权销售的收益
自1930年首届足球世界杯至今已举办了17届。电视首次介入转播1954年瑞士世界杯，但也局限在欧洲进行转播，当时还没有转播权的概念，更谈不上出售转播权获利。直到1978年阿根廷世界杯，电视转播权才作为商品正式挂牌出售成功。国际足联因此获利，初步缓解了长期困扰国际足联的财政危机，世界杯电视转播权就逐步成为国际足联的主要营销手段。1998年法国世界杯现场观众（64场比赛）277万人，电视观众却高达234亿人次，是现场观众的1.2万倍；2002年韩日世界杯，电视观众288亿；2006年德国世界杯，电视观众300亿；2010年南非世界杯，电视观众达到了320亿，场均5亿，更是创造了新高。据报道，1998年法国世界杯的电视转播权已卖到了1.35亿瑞士法郎（约9000万美元）。而韩日世界杯电视转播权更是卖到了天价，按照国际足联与瑞士德国联合企业基希集团达成的协议，该集团为购买2002年世界杯电视转播权的费用为13亿瑞士法郎（约10.04亿美元），购买2006年世界杯电视转播权的费用为15亿瑞士法郎（约12亿美元）。2010年世界杯国际足联收147亿兰特（约合21亿美元），超过2006年德国世界杯。仅此一项国际足联就获得了巨大的经济收入，世界杯的开发已获成效。而观看转播人数随着电视的普及也迅速递增。因为关注的人递增，许多国家电视台还纷纷开办以体育为内容的体育频道，例如，中央电视台第五频道体育频道、欧洲体育频道、亚洲卫视体育台等等，背后折射的正是庞大的固定收视群体，从而赚取高额的广告费。
二、世界杯赞助商的收益
所谓的赞助商是指有权通过足球世界杯来独家宣传和销售该企业的产品，国际足联在每种商品中选择一家企业作为正式合作伙伴，并签订相应的合同，在活动期间提供一定的资金支持。据有关专家统计，提高企业品牌知名度的效果来看，每提高1％需要2000万美元的广告费，但借助大型体育比赛，同样的费用可提高10％。2002年韩日世界杯，韩国现代汽车斥资15亿欧元成为官方赞助商，同年现代汽车在美国的销量增长高达40％，品牌认知度从32％一举跃升至67％。 而阿迪达斯利用世界杯的平台，一跃反超老牌体育运动品牌耐克，更是成为经典中的经典。百威（Budweiser）、可口可乐（Coca-Cola）和麦当劳（McDonald's）都对自己赞助2010年世界杯足球赛的行动表示庆贺，称其代价不菲的投资取得了圆满成功。百威英博表示，在英国，第二季度百威啤酒销售额同比增长18.6%，这在很大程度上得益于世界杯相关的百威促销活动。可口可乐首席执行官穆泰康（Muhtar Kent）表示，该集团拉美销售额同比增长7%，麦当劳在上月的盈利预测中表示，该快餐集团的世界杯赞助在英国提振了业务，其和足球相关的巨无霸及薯条促销推动销售激增，这些在很大程度上归因于世界杯赞助。世界杯对品牌的影响力，对赞助商高的回报率，成为赞助商很诱人的一块大蛋糕。
三、世界杯门票的销售
世界杯足球赛事举办的成功与否，门票收入可以说是一个重要的衡量手段。门票销售情况对赛事生存和发展有着重要的影响，门票销售好，门票收入高，意味着比赛的社会知名度高，社会吸引力大，这就促使赞助商、广告商对比赛会加大投入，使赛事经营活动的力度增强。经营收入也会提高门票也是国际足联的主要收入之一，国际足联在该届杯赛门票销售总额中提成20%左右。国际足联将门票销售的具体工作委托英国巴伊罗姆公司，实行网上实名制求购，其中门票又分为单场票、指定赛场票、指定球队票进行销售。第二阶段球票销售，有80%分配给各场比赛参赛双方的国家足协，还为每支普及球队的国家足协保留了1000张球票。南非世界杯的全部64场比赛，现场观众人数超过了320万人次，世界杯第一次在偏远的非洲举行，而且现场人数到达320万，确实是一个奇迹。此前，1994年的美国世界杯以359万人次的统计雄踞榜首，而4年前的德国世界杯也吸引到了336万人次现场观看。2010年世界杯开幕式门票，最高450美元/位，最低200美元/位；世界杯决赛门票，最高900美元/位，最低400美元/位；世界杯小组赛门票最高160美元/位，最低80美元/位。
可见，世界杯门票的收入也是一笔很大的资产（见表1）。
等级第一级 第二级 第三级
开幕式450300 200
小组赛160110 80
十六强225175 100
八强赛300200 125
四强赛500300 175
季军赛350300 225
决赛900650 400
表1南非世界杯门票价格表 单位（美元）
四、对举办地经济的带动
以韩日世界杯为例，韩日两国通过主办世界杯获得了丰厚的经济效益回报，不以两国合计，只以韩、日分别计算法国世界杯80亿法郎（约31亿美元）的收益。在预算方面，韩日双方为了超过对手，向世人展示他们的优越性以吸引世界的目光，投入大量的财力物力。韩国为10座新体育场共投资18.7亿美元，投资28亿美元，兴建7座体育场，改造3座体育场，此外，双方在基础设施建设也花费了大量。日本一国的总投资就相当于法国世界杯投资的3倍。韩日两国实际的经济收益都比当初预计来的盈利高达350亿美元。此外，世界杯还给韩日两国带来大量的就业机会，促进国内建筑业、交通等行业的复苏。世界杯期间，日本住宿业，饭店业收入470亿日元（约4.4亿美元），观光旅游320亿日元（约3亿美元），交通方面收入460亿日元（约4.3亿美元），个人观看比赛时在日本达到1730亿日元（约16亿美元）。日本总计将获得258亿美元的直接经济效益。日本一些经济机构指出，如果日本进人前8名，就会多出l万亿日元（约94亿美元）的经济效益。五、结论
国际足联营销策略是建立在优良的管理体制和运行机制的基础上，创造精彩赛事，使世界杯无形资产增值并进行有效的商业化运作。在举办世界杯足球赛事，假若经营得体，其本身所带来的利益是多元化的，而且也是巨大的依据市场运行规律，充分利用市场需求和传播优势，灵活销售电视转播权、门票，确立世界杯赞助商是国际足联营销的主要手段。主办国利用世界杯积极宣传本国资源优势，制定发展蓝图，采取灵活多样的体育营销手段为世人树立了良好典范。许多国家和城市已把举办重大国际体育赛事看作是一个发展该国或该地区经济的不可多得的契机。主办国通过举办世界杯足球赛，来带动经济、旅游与体育文化的效益。